For those who get it
Winters is a new golf lifestyle brand set to make its mark — premium in quality, made for the younger, style-conscious crowd. Not mass-produced but made to turn heads. For the visual identity we aimed to hit that sweet spot.
Winters is a new golf lifestyle brand set to make its mark — premium in quality, made for the younger, style-conscious crowd. Not mass-produced but made to turn heads. For the visual identity we aimed to hit that sweet spot.
Inspired by the timeless luxury of brands like Gucci, Louis Vuitton, and Burberry, we crafted an instantly recognisable pattern. Rooted in our newly designed logo, it exudes luxury with a bold edge — an instant icon.
For the headings, we chose bold, geometric all caps to deliver a strong, confident tone. To complement this, we paired it with a modern cursive — elegant, with just the right amount of personality — for the super- and sub-headings.
Launching their first collection in summer 2025, Winters is hard at work finalising its initial products. Spoiler alert: our brand-new identity has played a key role in inspiring the design.
You’ll be seeing Winters there soon, too.